How your Client Feels when you don’t Follow up
I hope you’ve had a wonderful summer and that it’s been relaxing and productive for you in equal measure, and you’re feeling relaxed and ready to refocus on the remainder of the business year.
As part of my own summer break a few years ago, I attended a small festival where I had a healing session that was very nurturing and left me eager to do more work with the healer – but she didn’t have a good follow up process, and so 3 weeks later, I still hadn’t booked anything.
I hear clients of mine talk all the time about how uncomfortable they feel when it comes to “following up” with potential clients – but are often unaware of how this can leave the client feeling.
So I’ve recorded this video for you to share my experience through the eyes of the client as a reminder to you of just how important it is to follow up confidently and supportively.
In the video I share
- How it leaves the client feeling if you leave them hanging at the end of a first session, or after a conversation where you’ve said you will follow up.
- Why as clients we don’t make the first move to follow up and why things so often fizzle out if you just leave it for the client to get back to you.
- Why as clients we not only don’t mind follow up, we actually welcome it – even expect it, and how it can feel when that doesn’t happen
- The tweaks I would have made to this practitioners sales and follow up process to maximise her chance of booking ongoing business, and minimise the chance of her clients being left feeling unsupported.
I’m sure you will see how you can apply some of this to your own business.
I’ve also previously written a blog post on the same topic and you can read that here:
Are you Avoiding Following Up?
It includes some great examples of the sorts of things that we tell ourselves by way of avoiding following up with people. And the things the clients tell themselves. And how the combination of these two sets of “made up stories” too often leads to the business owner missing out on business, and the potential client missing out on getting the help and support they need.
Are you getting some insights into where you might be missing out on business through poor follow up, but also how that could be leaving the client feeling? If so do let me know in the comments below – I always love to hear from you!
Join me for a live Q&A about Following up with your client
I’ll be going deeper into the topic of following up in a Live Q&A at 5.00pm (UK) Wednesday 16th September in the Free Selling from the Heart Facebook Group. If you don’t feel confident about following up with your clients and know it’s quite possibly having a large impact on your business, then come along and ask your questions (I love answering your questions). Click here now to join the group. Then simply come along at 5.00pm on Wednesday and refresh your screen until you see me go live.
P.S. I would love to invite you to join me for a 5 day intensive course, Fall in Love with Sales which will start on Monday 21st September. Just click here to take part in the Free Fall in Love with Sales Intensive course.
If you would like to learn more about how to have an effective sales call and follow up, I teach you how in my Get More Clients Saying Yes! course – which will be opening for enrolment this month.
With Love & Gratitude,