Posts by Catherine
Why “Closing the Sale” won’t work for your Heart-Centred Business
A few years ago I ran a poll as part of a webinar I was running on “heart-centred sales”. To my surprise over half of the respondents answered that their biggest sales challenge was “Closing the Sale”. This response was not what I expected, and for me it marked one of those big “Aha!” moments…
READ POSTWhy selling by the session hurts everyone
Today I want to talk to you about why selling your services by the session or by the hour is not only hurting your business, but it’s also hurting your clients. I’ve had two recent personal experiences that have really highlighted this for me and have inspired me to record this video for you. Watch…
READ POSTWhat to do about “I Can’t Afford It”
My client (let’s call her Jane) was having a great sales conversation with a potential client for her Big Leap Programme and it was clear just how much this lady would benefit from working with her. But when she asked “would you like to book your first session?” the client said: “Oh, I would love…
READ POSTI really struggle to sell myself
Today I want to talk about a phrase that I often hear: “I really struggle when it comes to selling myself.” Every time I hear it, I just think: “Ouch, no wonder you’re finding it difficult!” You see, to me the idea of needing to sell yourself, feels like such a lot of pressure. In…
READ POSTAre you Avoiding Following-Up?
Having taught hundreds of heart-centred business owners over the past decade I know that one area of sales most people struggle with is the whole “following up” bit. You’ll probably recognise it – it goes something like this: You meet someone while networking (this could be online or offline). You introduce yourself with your Captivating…
READ POSTIt’s good enough for now
Ever been working on a really important project and found yourself getting stuck and just not making the sort of progress you want to? This was me a couple of years ago – I had something relatively straightforward to do, but ended up spending a WHOLE day on it – and at the end of…
READ POST“Why would they spend their money on me?”
There is a block that is really surprisingly common amongst the types of heart-centered business owners that I tend to work with: Doubting the value that you can bring your clients, doubting your own value, and doubting the value of the work that you do – they’re all slightly different, but closely related. Watch the…
READ POSTRemember Zippy from Rainbow?
I might be at risk of showing my age with this one… but do you remember Zippy from Rainbow? Poor old Zippy, he had a zip instead of lips so when he went “on and on” talking too much his friends would just grab one end of the zip and pull it round to shut…
READ POSTHow to know when it’s time to go Online
Something that I find myself discussing quite a lot within my ‘Get More Clients Saying Yes!’ course is that it’s so easy these days to fall into the belief that an online business is the holy grail of a truly successful business. Now of course, over the past couple of years opportunities to get out…
READ POSTShould you “fire” that difficult client?
One of the things you get better at as your sales process improves is learning how to sign up only your most ideal clients – the ones who you most love working with, and with whom you get the best results. In the early days you can just feel grateful that anyone is willing to…
READ POSTHow I Found my “Thing” (aka Purpose)
A few years ago I felt inspired to create a series of blog posts and videos about my first few years in business, partly to show that slow and uncertain starts are more the norm than the exception, and to show that things are often very different behind the scenes to how they look from…
READ POSTHow to Set the Right Price for your Services
I know from the clients I work with that pricing is one of the key things that keeps many heart-centred business owners stuck and prevents them getting out there and enrolling new clients. It is so common for me to be asked: “What should I be charging?” or “What is the “right price” for my…
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