Posts by Catherine
Staying Inside the Sales Bubble
Today I’m talking about something that we used to talk about a lot back in the days of my corporate sales career – the importance of keeping your potential client inside your “sales bubble.” Watch the video below or scroll down to read the blog. What is “staying in the sales bubble”? Here’s how to…READ POST
But I don’t need a bicycle (aka “how not to network”)
In the Marketing without Social Media Masterclass last week I discussed 10 alternatives to using social media to get clients and grow your business. I always maintain that one of the most effective way to get new clients from a standing start is to network face to face, either online or offline. (I actually prefer…READ POST
100 Days of Rejection
How often do you allow your business or your dreams to be held back because of fear of rejection? How many of your clients simply don’t get the help they really need because you are scared they might say “No” – and so you don’t step up to fully serve them? If this sounds like…READ POST
The zillion million ways to market your business
This weeks video was inspired by an email I received from a private mentoring client. We’d started our work together with a whole day planning out a strategy for her business. There was a plan, she knew what she needed to do, and off she went to implement it. But a month or so later…READ POST
Lets Celebrate your Problems!
Many years ago when I first got into to the world of personal development I trained with a mentor who used to say: “Successful people don’t stop having problems. They just have better quality problems” What he meant was that life and business are never going to be easy and smooth and we are always…READ POST
Why Timing is Everything!
Today I want to talk to you about timing in your sales conversation and why getting it wrong can cost you the sale – even if the client actually wants and needs what you have to offer. The video today was inspired by a sales conversation I had a few years ago where I was…READ POST
What do you say when people ask you what you do?
One of the business events I’m regularly invited to attend as a mentor is a retreat for women leaders run by the leadership organisation “One of Many”. I’m typically invited there to answer questions about how to get a business started in the early stages – through attracting and enrolling those first few paying clients.…READ POST
Are you failing to fail?
Today I want to talk to you about a something a client of mine did recently, because it makes me think that maybe you are not doing enough of this yourself? What my client did was fail spectacularly at something. Something that I advised her to do. We’d only recently started working together and one…READ POST
Why trying to be visible is hurting your business
I want to talk about something that’s been troubling me for a little while now. It’s the idea that you have to be visible if you want your business to work, and how for some of us this idea could actually be hurting our businesses. Watch the video below or scroll down to read more. In…READ POST
The Sales Conversation – What can go wrong?
When I speak to small business owners I often discover that even though they want more clients they also admit that they often find they shy away from sales situations. They extremely uncomfortable about entering into a sales conversation because of their fears and worries about all the things that could “go wrong”: Watch the…READ POST
“Why would they spend their money on me?”
There is a block that is really surprisingly common amongst the types of heart-centered business owners that I tend to work with and it shows up as one of the following. They’re all slightly different, but related: Doubting the value that you can bring your clients Doubting your own value Doubting the value of the…READ POST
Why is sales so difficult when you care?
I find I spend a lot of time immersed in the hearts and minds of my “ideal client” when I’m writing my blogs or preparing video content. It’s an ongoing reflection that allows me to continuously deepen my understanding of what my ideal client needs and what her problems are – that way, I can…READ POST