All 'The Sales Conversation' Posts
I’m a real fan of launching having been launching my own course and now membership regularly for the past decade! So I was thrilled to be invited to ‘The Launch Lab’ Podcast hosted by Liz Meville, and even more excited by the theme of this particular episode – how to sell from webinars without the sleaze. Listen to it here!…
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I’m sure you’ve heard this phrase plenty of times before: Give them what they want, not what they need. And I’m sure you’ve always felt a bit suspicious of it too. After all, it just has that ring of the manipulative about it doesn’t it? Surely the authentic thing to do would be to be honest with your client…
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Way back in the dark days, when I was a corporate cubicle dweller there was a common trick used by salespeople. One that I was taught as a rookie recruitment consultant, and it served me well – up to a point. I was trained to cold call potential clients and tell them that my company was conducting an industry survey…
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Today I wanted to give you a quick reminder of how important it is to bring a solid, confident foundation to your sales interactions because… When You Wobble Your Client Wobbles What I mean by this is that in your interactions with potential clients you radiate a certain energy, and it’s an energy that your client picks up on, often…
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As you know, I want my role in your life to be to help you get more clients saying “Yes Please!” to working with you. This doesn’t only mean doing the things you need to do to guide them naturally to a Yes. It also means NOT doing those things that you might unwittingly do to cause them to…
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Today I want to talk to you about the Pushmi-Pullyu of the sales conversation. Do you remember the Pushmi-Pullyu? If you’re not familiar with it, it’s a two-headed animal who has a head on opposing sides of his body. He’s a character from the book and the film Dr. Doolittle. There’s actually a Pushmi-Pullyu in your sales conversations too! What…
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One of the things I often see with business owners who don’t yet feel fully comfortable about sales, is side-stepping or tip-toeing around speaking to potential clients about their problems because they don’t want to come off as insensitive, or even worse, manipulative. They’ve heard all about techniques like using “pain points” to get a client to sign up –…
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What do you do in that awkward moment at the end of a sales conversation where the client decides: “Thank you, but No”? Do your sales conversations end smoothly when the client says “Yes” but descend into awkwardness if it’s a No? If so, you are not alone. I recently attended an event where the host made an offer for…
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When you first start out in business it can feel like there’s so much going on that you need to think about — people are teaching you how to launch online programmes and how to run Facebook ads and all of these advanced strategies — sometimes the issue at hand is not how to run a big launch, create a…
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There’s nothing more frustrating for a small business owner than hearing a string of potential clients say “I need to think about it” at the end of your sales conversations. And if you’re at a place where “I need to think about it” has become a phrase you are hearing more often than you’d like, this article is for you.…
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Recently I made a decision to do a big piece of what I call the “inner work”. In the earlier days of my business I made regular investments in shifting the subconscious blocks that were causing me to self-sabotage. Things like an unconscious fear of success because that might mean overwhelm and a relapse of my ME/CFS symptoms, and later…
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There’s something I want to talk about today that I’m seeing a lot of right now and I’m really fearing for a lot of small business owners because of it. In fact it’s the thing I think is creating the most danger for a lot of the small business owners in my community – and I’m seeing it over and…
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