All 'Video' Posts

Why Timing is Everything!

Today I want to talk to you about timing in your sales conversation and why getting it wrong can cost you the sale – even if the client actually wants and needs what you have to offer. The video today was inspired by a sales conversation I had earlier in the year where I was the potential customer. I’d been to…

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The zillion million ways to market your business

The zillion million ways to market your business

This weeks video was inspired by an email I received from a private mentoring client. We’d started our work together with a whole day planning out a strategy for her business. But a few months in and she sent me an email… Watch the video or scroll down to read more. The email went a lot like this: “Catherine, I’m…

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What 8 years in business has taught me

What 8 years in business has taught me

It was October 2010.   I’d recently qualified as an NLP Practitioner, hypnotherapist and coach. And always one to want to do things “properly”, I’d registered my business as a sole trader and set up a business bank account – after all I needed somewhere to pay in that £60 I got from my first ever paying client! Incredibly that was…

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Catherine Watking working in Perth, Australia

I’m not on Holiday… I’m living my Dream

I recorded this video at the end of a month I spent living and working in Perth, Australia last year. I wrote and recorded it sitting next to the pool outside an Italian style villa in the Perth hills – the day after I went for a walk and bumped into a kangaroo! I felt inspired to record this video…

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Members of my community at a recent live event

The story of how I started a Membership

As I shared in last weeks video about Business Models, over the past couple of years I’ve had a big shift in my own business model, moving from a high-ticket mentoring programme to a low monthly investment membership community. However, it wasn’t an overnight thing – it was a shift that happened gradually over a long period of time.  First…

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Is your business model right for you?

Is your Business Model right for you?

If you’re anything like me, then building a business you love will be really important to you. But it’s all too easy to build a business based on something you love but then find that you don’t actually enjoy it. Creating a business you love depends on a few different things, including marketing that you enjoy and which feels in…

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It's good enough for now

It’s good enough for now

Last week I was working on a really important project but found myself getting stuck and just not making the sort of progress I wanted to.  I ended up spending a whole day yet at the end felt I wasn’t getting anywhere and as a result was feeling really frustrated and unhappy with myself. Until I realised what it was…

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Remember Zippy from Rainbow?

Remember Zippy from Rainbow?

I might be at risk of showing my age with this one… but do you remember Zippy from Rainbow? Poor old Zippy, he had a zip instead of lips so when he went “on and on” talking too much his friends would just grab one end of the zip and pull it round to shut him up! Do you need…

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How to create 12 months of content

How to create 12 months of content

I’ve just got back from Canada where I attended an implementation workshop with my own business mentor.  The theme of the workshop is “Love on your List” – all about nurturing your community. During the workshop we worked on a plan for creating 12 months of content which was so useful that I thought I’d share it with you in…

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Why I break for Christmas (and think you should too)

At the time you are watching this, it’s be the the last working week before Christmas here at Selling from the Heart HQ. From 14th December we close the office for the whole of the Christmas period, until Monday 7th January.   We’ll be putting the “out of office” on the inbox and the phone service, and going off to have…

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Staying Inside the Sales Bubble

Staying Inside the Sales Bubble

Today I’m talking about something that we used to talk about a lot back in the days of my corporate sales career – the importance of keeping your potential client inside your “sales bubble.” Watch the video below or scroll down to read the blog. What is “staying in the sales bubble”? Here’s how to think about this:   When your…

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The Importance of Handling Rejection Gracefully

Handling Rejection Gracefully

A recent buying experience has  prompted me to talk about something today, something that isn’t strictly part of the sales process, but instead it’s something that happens afterwards – and is more important than you might realise. It’s the importance of handling rejection gracefully. Watch the video below or scroll down to read the blog. The importance of handling rejection…

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