All 'Video' Posts
Today I want to talk to you about the Pushmi-Pullyu of the sales conversation. Do you remember the Pushmi-Pullyu? If you’re not familiar with it, it’s a two-headed animal who has a head on opposing sides of his body. He’s a character from the book and the film Dr. Doolittle. There’s actually a Pushmi-Pullyu in your sales conversations too! What…
Have you ever been working on a really important project and found yourself getting stuck and just not making the sort of progress you want to? This was me a few years ago – I had something relatively straightforward to do, but ended up spending a WHOLE day on it – and at the end of that day, I still…
It was October 2010. I’d recently qualified as an NLP Practitioner, hypnotherapist and coach (I already had a Postgrad Diploma in Nutritional Therapy and my Yoga Teacher Training certification under my belt). Always one to do things “properly”, I’d registered my business as a sole trader and set up a business bank account – after all I needed somewhere to…
In this video, that I recorded a number of years ago, I talk about some of the key milestones I passed during my first two years in business – some are relevant to anyone starting a business, others are specific to the fact that mine became focused on group programmes. As I looked at those milestones I couldn’t help notice…
Are you overwhelmed by the many ways to market your business? This week’s video was inspired by an email I received from a private mentoring client. We’d started our work together with a whole day planning out a strategy for her business. There was a plan, she knew what she needed to do, and off she went to implement it.…
Today I want to talk to you about something a client of mine did recently, because it makes me think that maybe you are not doing enough of this yourself? What my client did was fail spectacularly at something. This was something that I advised her to do. We’d only recently started working together and one of the first things…
Almost every time I come to be on the buying end of a transaction, I get valuable lessons and reminders about the sales process that I know are useful to share with you. But not always. What I find is that when a sales process is good it feels comfortable and seamless and I walk away from the call with…
“Heart-Centred” is a phrase that I use a lot when talking about my approach to business. I first heard it at a time when I was struggling to define who I was in business and who I was here to serve. When I came across it I instantly felt: “That’s it! That’s me… and those are my clients!”. That little…
The way my business cycles and rhythm work, January is a month of planning and putting things in place to make the rest of the year run more smoothly. If you are doing the same, this could be the perfect opportunity to take a closer look at your “Content Marketing”. (video, blogging, podcast etc.) and create a more streamlined plan…
How are you getting on with working towards the vision you created for your business for 2026? Are you making great progress? If so, Yay! High-five from me! But what if you *don’t* feel like you’ve got off to a “storming start” or “hit the ground running” or any of the other powerful ways we think we should be starting…
At the time you’re reading this, it’s the last working week before Christmas here at Selling from the Heart HQ. We always close the office for a couple of weeks over the the Christmas holiday period. We’ll be putting the “out of office” on the inbox and the phone service, and going off to have some genuine down time to…
This week I want to talk about a topic that is so important for many of us in the context of our business and money stories – my Pricing Journey. I get asked questions about pricing all the time: How do I know if I’m charging enough? I think my prices are too low but I don’t feel confident enough…