All 'Video' Posts

creating a business you love

How to Create Engaging Content that gets your Audience to take Action

Today I’m sharing a video that I recorded several years ago while in snowy Toronto attending a Mastermind with one of my business mentors, Stu McLaren. It’s a summary of the important steps to creating content that actually gets your audience to take action.  Not just “oh, that’s interesting” but then they move right on by and forget all about…

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Why Timing is Everything!

Today I want to talk to you about timing in your sales conversation and why getting it wrong can cost you the sale – even if the client actually wants and needs what you have to offer. The video shared here was inspired by a sales conversation I had a few years ago where I was the potential customer. I’d been…

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How it feels when you don't follow up - Catherine Watkin

How your Client Feels when you don’t Follow up

As part of my summer break a few years ago, I attended a small festival where I had a healing session that left me eager to do more work with the healer – but she didn’t have a good follow up process, and so 3 weeks later I still hadn’t booked anything. I did eventually get in contact with her…

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It's good enough for now

“It’s good enough for now”

Have you ever been working on a really important project and found yourself getting stuck and just not making the sort of progress you want to?  This was me a few years ago – I had something relatively straightforward to do, but ended up spending a WHOLE day on it – and at the end of that day, I still…

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Are you failing to fail?

Today I want to talk to you about something a client of mine did recently, because it makes me think that maybe you are not doing enough of this yourself? What my client did was fail spectacularly at something.   This was something that I advised her to do. We’d only recently started working together and one of the first things…

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Tortoise

On “keeping up” – and why Tortoises go faster

I filmed this video while attending an event in Toronto in Canada a while ago – and since then it’s become one of my most popular videos ever.  I’ve shared it over and again with my membership and my clients. I created it as a reminder to you (and to me too!) that there is no such thing as trying…

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4 Steps to creating 12 months of content

How to create 12 months of Content

The way my business cycles and rhythm work, January is a month of planning and putting things in place to make the rest of the year run more smoothly.  If you are doing this same, this could be the perfect opportunity to take a closer look at your “Content Marketing”. (video, blogging, podcast etc.) and create a more streamlined plan…

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Woman sitting in the couch with feet on the table - wearing Christmas socks

Why I break for Christmas (and think you should too)

At the time you’re reading this, it’s the last working week before Christmas here at Selling from the Heart HQ. From 15th December we close the office for the Christmas period, until Tuesday 2nd January.  We’ll be putting the “out of office” on the inbox and the phone service, and going off to have some genuine down time to rest…

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Can I be "heart-centred" and still be successful?

Can I be Heart-Centred and still be successful?

“Heart-Centred” is a phrase that I use a lot when talking about my approach to business. I first heard it at a time when I was struggling to define who I was in business and who I was here to serve. When I came across it I instantly felt: “That’s it!  That’s me… and those are my clients!”. That little…

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woman knocking at door seen through a peephole and smiling

I really struggle to sell myself

Today I want to talk about a phrase that I often hear: “I really struggle when it comes to selling myself.” Every time I hear it, I just think: “Ouch, no wonder you’re finding it difficult!” You see, to me the idea of needing to sell yourself, feels like such a lot of pressure. In fact, I would hate it…

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Therapist talking to client, client looks unhappy

Why selling by the session hurts everyone

Today I want to talk to you about why selling your services by the session or by the hour is not only hurting your business, but it’s also hurting your clients. I have been teaching exactly why this puts you and your business on a downward spiral inside my Get More Clients Saying Yes! course for many years. In the…

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The Things I Got Wrong in Business

When we start something new, we all start off right at the beginning, with no skill or knowledge and a lot of “not knowing what we don’t know”. And business is no different. That doesn’t mean we are stupid, failures or not cut out to run a business. It’s normal to feel a bit at sea.  And it’s not just…

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