All 'Business from the Heart' Posts

It's good enough for now

Mantra: “It’s good enough for now”

Have you ever been working on a really important project and found yourself getting stuck and just not making the sort of progress you want to?  This was me a few years ago – I had something relatively straightforward to do, but ended up spending a WHOLE day on it – and at the end of that day, I still…

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creating a business you love

How to Create Engaging Content that gets your Audience to take Action

Today I’m sharing a video that I recorded several years ago while in snowy Toronto for attending a Mastermind with one of my business mentors Stu McLaren. It’s a summary of the important steps to creating content that actually gets your audience to take action. Not just “oh, that’s interesting” then they move on by. Every time I come to…

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Sell to Many

When do I move from 121 to sell one-to-many?

  During a Q&A call for my “Get More Clients Saying Yes!” course one of my students asked me: “Networking feels so inefficient – is there a quicker, easier way for me to get clients?” What she was really asking me was about leverage, and it was such a great question it got me thinking so I thought I’d answer…

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power of niche

The Power of Niche

Today’s blog post is prompted by a question that I’m often asked while I’m promoting my “Get More Clients Saying Yes!” course.  Whenever I talk about having heart-centred sales conversations that lead the client comfortably to a ‘yes’ decision, someone will ask the very valid question “but where do the clients come from to have the sales conversations with in…

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I don't need a bicycle - how not to network

But I don’t need a bicycle (aka “how not to network”)

In the Marketing without Social Media Masterclass last week I discussed 10 alternatives to using social media to get clients and grow your business. I always maintain that one of the most effective way to get new clients from a standing start is to network face to face, either online or offline. (I actually prefer to call this “talking to…

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rejection

100 Days of Rejection

How often do you allow your business or your dreams to be held back because of fear of rejection? How many of your clients simply don’t get the help they really need because you are scared they might say “No” – and so you don’t step up to fully serve them? If this sounds like you then you will LOVE…

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The zillion million ways to market your business

The zillion million ways to market your business

This weeks video was inspired by an email I received from a private mentoring client. We’d started our work together with a whole day planning out a strategy for her business.   There was a plan, she knew what she needed to do, and off she went to implement it. But a month or so later she sent me an update…

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Lets Celebrate your Problems!

Many years ago when I first got into to the world of personal development I trained with a mentor who used to say: “Successful people don’t stop having problems.  They just have better quality problems” What he meant was that life and business are never going to be easy and smooth and we are always going to have problems.   But…

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What do you say when people ask you what you do?

One of the business events I’m regularly invited to attend as a mentor is a retreat for women leaders run by the leadership organisation “One of Many”.  I’m typically invited there to answer questions about how to get a business started in the early stages – through attracting and enrolling those first few paying clients. While I’m there I answer…

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Are you failing to fail?

Today I want to talk to you about a something a client of mine did recently, because it makes me think that maybe you are not doing enough of this yourself? What my client did was fail spectacularly at something.  Something that I advised her to do. We’d only recently started working together and one of the first things I…

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Why being visible is hurting your business

Why trying to be visible is hurting your business

I want to talk about something that’s been troubling me for a little while now. It’s the idea that you have to be visible if you want your business to work. The reason it troubles me is because for some of us this idea could actually be hurting our businesses. Watch the video – or scroll down to read more. In…

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What 8 years in business has taught me

What’s Your Big Why?

A while ago, I read Simon Sinek’s book, “Start with Why”. In it, he looks at how great businesses like Apple inspire action and loyalty in both their employees and customers through first and foremost communicating the reason “Why” they are in business rather than the “What” or the “How”. Because before they “buy” the thing that you do or…

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